Market Highlights

Hispanic Market 2011

The U.S. Hispanic market consists of 51.9 million people - larger than the population of Spain, Argentina, Canada, Australia or Taiwan.

Top Fourteen Hispanic people groups
• Mexican 64.6%
• Puerto Rican 9.5%
• Salvadoran 3.8%
• Cuban 3.6%
• Dominican 2.9%
• Guatemalan 2.3%
• Colombian 1.9%
• Spaniard 1.4%
• Honduran 1.4%
• Ecuadorian 1.2%
• Peruvian 1.1%
• Nicaraguan 0.8%
• Venezuelan 0.5%
• Argentinean 0.5%

Salvadorans are now the third largest Hispanic group in the U.S.

Hispanics total buying power expected to reach $1.5 trillion by 2015.

Contact Info

Market-Ease M.Q.Q.C. Inc.
Chicago, IL 60639

Phone: (312) 654-9910
Fax: (773) 622-2209


Did You Know?

  • Almost 10% of businesses in the US are owned by Hispanics
  • One in four elementary school age children in public schools is Hispanic
  • Female HS students enroll in college at a higher rate than non-Hispanic females, (73% vs 72%)
  • Us Latinas Mobile Shopping is 56% higher than non-Hispanic white females. In tweeting it is 99% higher
  • Since 1991, salsa outsold ketchup as the most popular condiment in the US
  • More than half of the growth in the total population of the U.S. between 2000 and 2010 was due to the increase in the Hispanic population.
  • The U.S. has the second largest Hispanic population, after Mexico

Source: Hispanic Chamber, Cincinnati, OH

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By focusing on what matters, we consistently exceed client expectations. Count on us to carry a project from beginning to end. Our team is well versed and able to tackle any project that involve the Hispanic and African American markets. East coast, West coast, or anywhere in between, our mobile team will handle your needs with care and commitment to you, our client. While on project, our attention and focus is you, no distractions, guaranteed.

Give us a call and allow us the opportunity to partner with you on your next research project.

Best Wishes,

The Market~Ease Team
(888) 679-9910

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